Kijk Jongelui, het kan wel
Een echte zender op AM/FM voor de Baby Boomers, of ons soort mensen die met V en RNI zijn groot gegroeid.
Vandaag begonnen, brand new.
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U S A
New Tucson Radio Venture Targets Older 'Lost Audience'
By Cathalena E. Burch Arizona Daily Star Aug 5, 2019 Updated 0001 Aug 6.
Tucson radio will welcome a new station today that features some familiar voices.
This morning, 101.7-FM and 830-AM will go live as KDRI The Drive, a Tucson-focused music and entertainment station targeting listeners between the ages of 45 to 64.
Owners Fletcher McCusker, Bobby Rich and Jim Arnold say those are the listeners that have long been neglected not only in Tucson but nationwide by corporate-owned radio that focuses on the 25-to-40 segment.
“We kind of view them as a lost audience,” said longtime Tucson business titan and community activist McCusker, the only one among the trio who doesn’t have an extensive radio or broadcast background. McCusker’s only foray into radio was a short stint at KWFM — he was the underground rock station’s first hire — when he was 19 in the late 1960s.
The trio closed last week on the $650,000 purchase of the radio frequencies that had been home to Christian broadcaster Family Life. The Drive will play a mix of music from the 1960s through the ’80s and beyond that they say will appeal to an audience that identifies as baby boomers, Rich said.
“It’s not classic rock. It’s not golden oldies. But it’s going to be unique, programmed by Bobby Rich,” McCusker said. “His library right now is 3,000 songs, so you could literally go weeks without hearing the same songs.”
When pressed for a clearer definition of the format, Rich would only say that he planned to “present on The Drive something that (listeners) will be comfortable with and familiar with and will give them something that they want, which is information and entertainment.”
On Thursday, Tucson Radio began playing nonstop novelty songs, including “Camp Granada” and “Purple People Eater” under the name “The Worm.” On Monday morning, it switches gears as The Drive with Rich and Hill Bailey, most recently of KHYT 107.5-FM, in the morning driver’s seat. . . Please login or register to see this link.
(via Radio World NewsBytes, excerpts of much longer story)
Greg Hardison, CA, August 5, DXLD yg (6/8-2019)
FCC AM Query already has 830 as KDRI, 50/1 kW, Direxional night only, ex-KFLT really since 7/31. It had been KFLT more than 33 years.
Monthly Local Sunset Times:
August 7:15 [0215 UT]
September 6:30 [0130 UT]
Sunrise times MST:
August 5:45 [1245 UT]
September 6:00 [1300 UT]
FCC pattern maps are Not Found! But NRC Pattern Book VIII of 2013 shows it tight toward the SSE, no good here.
Glenn Hauser, OK, DXLD yg (6/8-2019)